Agra, Uttar Pradesh | Approved By : AICTE | Estd: 1998
Agra, Uttar Pradesh | Approved By : AICTE | Estd: 1998
Anand Engineering College - Aec is Situated in Agra Uttar Pradesh. Anand Engineering College - Aec is approved by AICTE. Anand Engineering College - Aec was Established in 1998. Anand Engineering College - Aec offers an MBA in Marketing Management Program. It is State Government University. MBA in Marketing Management is 2 Years postgraduate Course. MBA in Marketing Management admission process requires candidates to obtain a bachelor's degree from a recognized university with marks of at least 50% for unreserved students and 45% or above for SC/ST/PwD categories. For Admission to MBA in Marketing Management Courses Cleared Entrance Exams is compulsory for eligible scholars. Anand Engineering College - Aec provides various facilities for students with well-equipped Hospitals, a Library, Seminar Halls, Canteens, Hostels, Wi-Fi campus, a gym, sports, and staff quarters. Anand Engineering College - Aec provides Scholarships to eligible candidates.
| Institute Name | Anand Engineering College - Aec Agra |
| Established | 1998 |
| Approved By | AICTE |
| Type | State Government |
| Address | Agra, Uttar Pradesh India 282007 |
| E-Mail | directoraec@sgei.org |
| Official Website | www.aecagra.edu.in |
Candidates seeking admission to MBA in Marketing Management must have completed their degree with a total score of 50% or above in any course.
Some reputable educational institutions require a bachelor's degree program lasting at least four years, or even a master's degree in science or business.
Must also pass a relevant administrative entrance exam such as CAT (Common Aptitude Test), GMAT (Graduate Administrative Admission Test), GRE (Graduation Record Examination), CMAT (Combined Administrative Admission Test), or similar exam.
To get into the best Anand Engineering College - Aec MBA in Marketing Management, you need to score high on the entrance exam.
| Course Name | MBA in Marketing Management |
| Duration | 2 years |
| Eligibility | Bachelor’s degree in any discipline with a minimum of 50% aggregate marks |
| Admission Process | Entrance Exams are followed by Group Discussions, Written Analysis Tests and Personal Interviews. |
| Course Fee | Update Soon |
| Top Recruiting Companies | IBM, Tata Consultancy Services, Cognizant Technology Solutions, Microsoft, Wipro, Capgemini, Accenture and Ernst & Young |
| Job Positions | Market Analyst, Sales Manager, Public Relations Director, Brand Manager, Product Manager, Marketing Strategist and Digital Marketing Executive |
The admission process for MBA in Marketing Management is as follows:
Step 1: After verifying your eligibility, apply online or offline and pay the fee within the final submission date.
Step 2: Performance achieved in relevant management entrance examinations such as the Common Aptitude Test (CAT), Graduate Management Admission Test (GMAT) and Graduate Record Examination (GRE) will be considered in the selection process.
Step 3: Depending on the entrance exam results, the cut-off points will be announced on the official website of each university. The cutoff required for selection varies depending on the university to which you belong and the category.
Step 4: Students who successfully reach the required deadline for the entrance exam will be invited for a personal interview. Some institutes may also conduct group discussions and written analysis tests before the personal interview.
Step 5: An overall assessment is given and candidates are selected or rejected on the basis of their overall scores.
Anand Engineering College - Aec offers a diverse range of educational programs carefully designed to enhance students' employability. These programs cover important aspects such as communication skills, aptitude, technical ability, and personality development.
MBA in Marketing Management Sem 1
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MBA in Marketing Management Sem 3
| MBA in Marketing Management Sem 4
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| Job Role | Job Description |
| Marketing Analyst | A market analyst is responsible for studying market conditions to assess the potential sales of products and services.The goal of a market analyst is to assist companies in determining what products are in demand, who will purchase the products and the price they are willing to pay. |
| Sales Manager | A sales manager is someone who is responsible for leading and guiding a team of salespeople in an organization. They set sales goals & quotas, build a sales plan, analyze data, assign sales training and sales territories, mentor the members of his/her sales team and are involved in the hiring and firing process. |
| Public Relations Director | The roles of public relations director include setting goals for the PR team and monitoring it, cultivating and maintaining relationships with media and influential personalities, and maximizing the brand's presence on various channels. |
| Marketing Executive | Marketing Executive is a marketing professional who manages and oversees the execution of marketing strategies. The Marketing Executive supports the work of marketing teams on projects and activities aimed at developing marketing strategies and campaigns with the overall goal of maximizing company profit. |
| Digital Marketing Executive | A digital marketing executive is typically responsible for engaging a brand with customers or clients via the digital space. Their main aim is to establish and manage the business’ online presence. |
| Brand Manager | A Brand Manager is responsible for adapting a brand strategy for a company's target market. Brand managers must have strong communication skills and need to maintain good relationships with colleagues and external contacts. |
| Product Manager | A product manager is responsible for the development of products for an organization, known as the practice of product management. Product managers own the business strategy behind a product (both physical and digital products), specify its functional requirements, and generally manage the launch of features. They coordinate the work done by many other functions like software engineers, data analyst, data scientist and product designers and are ultimately responsible for the business success of the product |
| Market Research Analyst | Market research analysts assess consumer preferences to help organizations decide how to shape, advertise, and market their products and services. Many market research analysts work for consulting firms that are hired on a contract basis. |
Anyone who decides to study an MBA in Marketing Management will open up a world full of exciting career opportunities. This guide will explain the diverse career prospects and employment opportunities that come with his MBA degree in this specialty.
Brand Manager: Oversees the development and maintenance of a brand's identity to ensure its relevance and competitiveness in the marketplace.
Digital Marketing Manager: Leads digital his marketing activities including SEO, social media marketing, email marketing, and online advertising.
Advertising Manager: Plans and executes advertising campaigns to promote products and services.
Media Planner: Determine the most effective media channels for your advertising campaign.
Market Research Analyst: Collects and analyzes data to understand consumer behavior and market trends.
Marketing Analyst: Uses data to measure the effectiveness of marketing campaigns and strategies.
Product Manager: Oversees the development and marketing of a specific product to ensure it meets consumer needs and increases sales.
Sales Manager: Leads the sales team and develops strategies to increase sales of products or services.
Business Development Manager: Identify new business opportunities and partnerships to drive growth.
Content Marketing Manager: Develops and implements content strategies to address and inform target groups.
PR Manager: Manages a company's public image and communications, including media relations and crisis management.
Market Entry Specialist: Develop strategies to enter new markets and expand product range.
Startup Founder: Start and manage your own marketing agency, consulting firm, or business.
Marketing Consultant: Provides professional marketing advice and services to companies seeking expertise.
International Marketing Manager: Develops marketing strategies tailored to different countries and cultures.
Nonprofit Marketing Manager: Leads a nonprofit organization's marketing efforts to promote social and environmental causes.
E-Commerce Marketing Manager: Oversees marketing efforts for online retail companies to optimize sales and customer acquisition.
Retail Marketing: Retail Marketing Manager: Develops marketing strategies for brick-and-mortar and online retail stores.
Anand Engineering College - Aec is committed to providing comfortable accommodation for its students and offers well-equipped hostels for varying capacities. There are four dormitories on campus, each equipped with the necessary facilities, allowing students to enjoy a comfortable and safe living environment. A dedicated supervisor monitors the operations of each residence hall to ensure student needs are met and any concerns are addressed immediately. With the safety and well-being of our students as our top priority, comprehensive safety measures are in place in all areas of our residence halls.
Library
Anand Engineering College - Aec has a central library facility that provides comprehensive access to Books, Journals, Theses, and Dissertations covering diverse disciplines. The Anand Engineering College - Aec Agra library also provides online journals through an IP base within the campus.
Cafeteria:
Anand Engineering College - Aec has a cafeteria that serves hygienic and nutritious food and beverages to the students, faculty, and staff. The cafeteria has a spacious, comfortable seating area with various cuisines and snacks.
Sports Facilities
Anand Engineering College - Aec has a strong focus on sport and physical fitness, providing students with numerous opportunities for recreational and competitive activities. The campus has a spacious playing field with separate basketball and volleyball courts, making it a hub for sports enthusiasts. A variety of sporting and cultural programs hosted by all participating universities are held at these facilities throughout the year, fostering a vibrant and active campus community.
Auditorium
Anand Engineering College - Aec The Auditorium can accommodate up to Many people and provides a comfortable and spacious venue for a variety of events. Whether for academic purposes such as lectures, seminars, and conferences, or non-academic activities such as cultural events and performances, the auditorium serves as a multipurpose space for both students and faculty.